Dude, Your President-Elect Is On YOUTUBE!

You cannot get more web 2.0 than this.

Okay, it is not difficult to like this man. He is making it too easy for people to like him. TOO EASY. dangnabit.

He will be making a weekly video address on Youtube. How innovative is that? I think it’s a brilliant move for someone who is easing into the role of well, taking over the biggest superpower in the world. Given the financial crisis, US is standing on shaky ground. From public relations perspective this would allow him to reassure and quell concerns of the public by really taking an active communication strategy. Outreach is the key word and what better than to appeal to their base: youtube.